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TurboTax Inner Circle

The TurboTax Inner Circle is a web based community comprised of 17,000 customers who participate in collaborative innovation alongside Intuit product managers, marketers and development teams. Customers submit their ideas for improving TurboTax, and converse with Intuit employees via a variety of methods to bring their ideas to life. Customer insights derived from the Inner Circle are delivered directly to TurboTax development teams for consideration and implementation. Conversely, internal teams ask the community for feedback on new designs, concepts, and products. It's not uncommon for 1,000 members to respond to questions from product teams within a matter of a few hours - a big plus for a company on a tight annual schedule!

Average rating:

5 out of 5

Customer Reviews for TurboTax Inner Circle

5 5

When customers speak, Intuit listens Reviewed October 2, 2008
by taxman from San Francisco, CA

The TurboTax Inner Circle is a great way for customers to interact directly with managers at Intuit who can take action. They listen to customers and as a result are able to continually improve the product.

6 of 6 people found this review helpful.

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Review 2 for TurboTax Inner Circle

5 5

TurboTax & College Costs Reviewed September 30, 2008
by BobmD from San Jose, CA

I have been an Inner Circle member for several years and each year find something to contribute to the process. Last year I found the college tuition interface to be very confusing and wrote that up. Guess what, I was not alone, and it was changed in an update.

1 of 1 people found this review helpful.

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Review 3 for TurboTax Inner Circle

5 5

Reviewed September 14, 2008
by RickR

The Inner Circle is one of Intuit’s more brilliant ideas. IC interacts with customers by using a variety of formats: Discussion forums, blogs, idea exchanges, polls and newsletters.
The most interesting and driving force of IC is the direct interaction with product developers. Weather it be “sneak peaks”, where Inner circle members are given a peak at new concepts, forum banter with a product manager, or a quick poll, Members are asked for their opinions. “I'm excited to hear what you have to say!”
There is no better way to have Invested Customers !

22 of 23 people found this review helpful.

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